What aspect of culture does cultural anthropology primarily investigate?

Cultural anthropology primarily investigates social norms and practices among human groups because it focuses on understanding the varied ways in which cultures are formed, maintained, and transformed over time. This branch of anthropology delves into the behaviors, beliefs, rituals, and customs that characterize different societies, aiming to uncover how these elements shape the experiences of individuals within those cultures. By studying the intricate interrelations of social structures, cultural identities, and community values, cultural anthropologists can provide insights into the complexity of human life and social organization.

The consideration of social norms encompasses a wide array of human experiences, allowing researchers to analyze how individuals navigate their societies and the implications of those norms on interactions both within and between cultures. This insight is crucial for understanding the dynamics of social organization, cultural continuity, and change, making it a central focus of cultural anthropology.